Bold claims? Maybe. But also true, as these are real numbers from cold outreach campaigns we’ve been running for ourselves and our clients.
This page will show you why our cold email campaigns work so well and how you can use the same approach for your business to get even the “busiest” prospects to agree to a call with you.
First, for the skeptics among us, I hear ye’ cry…
It’s true.
They don’t.
Not when they look like this…
No prizes for guessing why an email like this would get ignored:
And that’s good, because ordinary cold emails get deleted on arrival, if they even make it past the spam filter.
The morale of the story:
Getting attention from busy decision makers is extremely hard these days.
We’ve found a way to do it and it’s working remarkably well for ourselves and our clients in all kinds of industries.
If we don’t hit these targets during the first month, we’ll work with you for free until you do.
Holy smokes, that seems a bit, err, ambitious doesn't it?
I agree. But it’s also realistic 😃
Our current campaigns are achieving between 50% - 70% open rates and converting at 5% - 15% in booked calls.
Which may beg the question, is this...
Here’s the problem we’ve found with ads: it’s expensive.
You need to pay for the ads to run and hire an agency to create, manage and optimize everything, week in, week out.
With a carefully designed cold outreach campaign, you don't have to pay to reach prospects with ads. Your only investment is in a team of people who know how to create and run successful campaigns. Everything else is free.
Plus, unlike ads, you can pinpoint a specific person you'd like to work with and reach out to them in a personal way that they can’t easily ignore.
And unlike ads, you are not bound by the advertising platform's ever changing rules and red tape which hinders your reach and results.
There’s something magical about a personalized, witty email that speaks directly to the person intended.
It truly opens doors.
If you meet all of these criteria and ONLY if you meet these criteria, you may apply.
So to be sure this is going to deliver you a healthy ROI, we will need to speak with you first.
Use the form below to book a 10 minute call with us and let’s see if this service is going to be a good fit for you.
It’s also a chance to set expectations, provide you with a fixed fee quote and answer all your skeptical questions :)
And just so you’re aware, there’s no lock in contracts.
And once again, if we’re a good fit, we’ll guarantee your results. We’ll work with you until you hit agreed metrics and/or get a minimum of 5 calls booked per month.
If you don't, we'll work with you for free until you do!
Hassan Mohaidly is the Co-Founder of the Email Architects. As the lead ‘Email Architect’, Hassan is the go-to expert that high-ticket Coaches & Influencers turn to for transforming their email marketing, from a challenging task, to an email list of repeat clients & engaged subscribers.
Through his 7-step Tailored Launch & Deployment email marketing framework, he has helped his clients obtain 6-figure run rates, enhancing clients’ time to focus on what they’re amazing at.
His attention to detail, dedication, & obsession with client success has captured the attention and respect of renowned Entrepreneurs, influencers, and top media personalities such as David Zaleski, Dan Lok, Scott Yancey, Peter Sage, Tina Hay, Stefan James, Nik Halik, Ross Cameron, Colin Sprake, and more.
Rebecca Woolrych is the Co-founder of the Email Architects. With over 16 years of experience in the sales & marketing industry, Rebecca has worked in a wide range of industries including:
- Hotels
- Fashion
- Beauty
- Fitness
- Professional service sectors
- And much more
For the past 6 years, Rebecca has focused exclusively on digital & email marketing strategy, implementation and analytics.
Rebecca enjoys working with businesses to develop and implement digital marketing strategies that increase leads and convert more sales. Her specialty is email marketing, website optimisation, and paid advertising.
She works closely with marketing and sales teams as well as business owners to help them achieve a measurable return on investment from their digital marketing activities.
We make sure your list doesn’t contain any generic emails (e.g “contact@company.com”) and we run other checks including spam filters, syntax error filters and domain validation to ensure we’re emailing real people. and your emails get delivered.
Oh, we also use a specialized cold email software for industry-leading cold email deliverability rates. Reporting will show us if there’s any issues.
Oh ye of little faith!
Whether we’re doctors, surgeons, plumbers, CEOs of a fortune 500, or bloody Elon Musk, we all come home to watch Netflix, take a poop and eat dinner out of a brown bag. (Erm, no? Just me then? Okaaay, moving on…)
In other words, we’re all human… and we all share a desire for fun and humor... and have problems that keep us awake at night.
Your prospects are crying out for the types of emails we send. And they’re far more likely to listen to your pitch if you’ve made them smile in some way first (which our emails do, btw.)
We can write in your brand voice and we won’t say things in a way that wouldn’t sound right coming from you directly.
However, if using your brand voice means avoiding humor of any kind, using corporate speak and using jargon and buzzwords over “real language” then this probably isn't for you. If your brand is so strong and important that you feel anything that deviates from it (even in a private email to a single potential client) then you probably don’t need cold email outreach anyway (congrats!)
Well, time for you to take over and do your thang!
Don’t worry, you don’t have to pretend to talk or walk like your cold emails do. Clients don’t expect you to be funny or inhumane. The emails are the icebreaker that get you in front of them, on good terms. And without blowing thousands on advertising, content and other types of resource-draining, slow and unpredictable marketing methods like everyone else says you have to.
Our cold email outreach campaigns have been tested throughout 73 different niches with very similar results across the board.
What is most important is that you have a working High ticket offer for your coaching or Consulting business and have some traction with your marketing funnel. The way we architect our cold email outreach campaigns has been designed purposefully to integrate with your existing marketing funnel.
That’s OK, we love questions.
At least it means you’re somewhat engaged in this process. Excited, even? OK, we’re getting ahead of ourselves here. Book a call with us and ask all the questions!